DID L'il Masters Season 2' catapult Zee TV into the No 1 GEC position
Zee TV, India's leading Hindi general entertainment channel (GEC), is No 1 across GEC's with 283 GRPs (CS4+ ) and 266 (Digital 4 +) as per Week 33'12 TAM ratings. Zee TV's 'DID L'il Masters 2' five finalists Faisal Khan, Om Chetry, Rohan Parkale, Soumya Rai and Jeet Das are the biggest stars on the small screen. Since its opening week, the show has been the No 1 non-fiction show across Indian television and the biggest launch of the year. It has once again emerged as India's favorite show with a blockbuster Grand Finale with the highest ever finale rating since 2010. The launch of 'Ramayan…Jeevan Ka Adhar' on Zee TV at 11 am on August 12 has also got a huge audience response. The Sunday morning timeslot -11 am to 12 noon - that Ramayan airs on has grown four-and-half times for Zee TV.
Week 33'12 TAM ratings reveals that 'DID L'il Masters 2' has delivered 8.0 TVR (CS 4+) and 8.6 TVR (Digital 4+) in HSM;10.0 TVR (CS 4+) in Mumbai. Faisal Khan from Mumbai walked away with the prestigious KB3 trophy at the finale which was graced by Mithun Chakraborty, Geeta Kapoor, Marzi Pestonji and Farah Khan. Zee TV's 'DID L'il Masters has been the only show to open above 5 TVR this year on any Hindi GEC. It recorded the highest average rating by any top general entertainment channels (GECs) in the time-band of 9 pm to 10:30 pm on Saturday and Sunday since its launch. 'Ramayan…Jeevan Ka Adhar' has opened with a TVR of 2.9 on Zee TV + DD National.
After the stupendous success of 'DID L'il Masters Season 2' and winning the hearts of millions of viewers worldwide with its extraordinary talent, Zee TV is all set to treat its viewers with yet another celebration of dance! Zee TV will now present the best dancers of DID L'il Masters from Season 1 & Season 2 in its new show, 'DID Dance Ke Superkids'. It will be a five week series that will premiere on Zee TV on 1st September at 9 pm SGT.
'DID Dance Ke Superkids' will have 2 teams - the contestants from 'DID L'il Masters Season 1' – Jeetumoni, Vatsal, Ruturaj, Vaishnavi, Atul, Anurag and Khyati will be captained by skippers Dharmesh, Mayuresh and Vrushali. And, the contestants from 'DID L'il Masters Season 2' – Faisal, Shalini, Saumya, Om, Jeet, Rohan and Tanay will be led by skippers Raghav, Kruti and Prince.The skippers, having proved their mettle on this prestigious platform before, will now guide the talented L'il Masters to aim for excellence at every step of the competition.
Week 33'12 TAM data has Star Plus at 255 TVR, Colors at 238 TVR, Life OK at 134 TVR, Sony at 214 TVR, Sahara One at 35 TVR and SAB at 133 TVR.